On-Page SEO: What It Is and How to Do It

Technical SEO keeps your website secure and accessible, which are core elements for designing your website user experience (UX). But, you must monitor website health and performance regularly. Plug-ins, theme updates, and other issues can impact UX and hurt your technical SEO efforts. Write high-quality, original, search-optimized content based on search intent. Consider why someone searches for a term, then answer those questions. I know, I know, this is not a technical SEO checklist, but like I said earlier, the different types of SEO are interconnected.

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If you’re not sure whether schema markup is worth prioritizing for your page, search for your main target keyword in Google and look at the top results. If all or many are rich results, it’s probably worth adding it. This will find pages on your site that mention your target keyword, which may be good places to add internal links. It should also cover the topic in full to tell searchers everything they want to know. This can help it rank for more keywords and bring more traffic as a result, too.

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• Don’t forget to check how it loads on different browsers and mobile devices.
• This helps attract a broader audience without overusing a single term.
• These are all great for catching your audience’s interest and giving them relief from all the text on your page.
• You can use Yoast to help you set up different title tags for readers and search engines to get the best value propositions.
• Based on this, it only makes sense that Google favours websites that are secure, trustworthy and certified.

Be sure to check before you publish your blog content, if it’s within in the first 50 to 100 words and it should be like that for every page you’ve got on your site. Otherwise, you run the risk of over-optimised content, which can lead to a keyword stuffing penalty. Even adding original images to your content is the bare minimum today. Passage ranking means that Google ranks specific paragraphs or parts of your content instead of the whole page. Remember to incorporate synonyms and LSI keywords to rank the page for even more keywords. I’ve just released a free tool that uses Claude’s AI to analyze your content against Google’s actual human quality rater guidelines.

Why Audit Your Page Titles?

Take it from Google – “The number of internal links pointing to a page is a signal to search engines about the relative importance of that page”. This not only makes it easier for users (and search engines) to understand what your post is about, but it also makes it much easier for other sites to link to you. Despite the fact that they are not a ranking factor, meta descriptions should still be given importance because Google often displays them as part of the search results. Interlinking is another essential part of SEO that should be examined during an On Page SEO Audit. It is a way of showing Google which pages are to be considered the most valuable on your website. This can also help boost the rankings of individual pages and can make your website easier to navigate and improve user experience.

Research the topic thoroughly and make sure you understand the search intent of the keyword (or topic) you’re targeting. Using header tags for your subheadings allows search engines to build a clear picture of your page, and the sub-topics you’ve written about. At the end of this on page SEO checklist, you’ll find the five most important on-page factors to get your website ranking highly in the search results.

Off-page SEO is all about the optimization of external page ranking factors that are not on your website. On-page SEO is the first line of attack when it comes to ranking your website in Google, Yahoo and Bing. Properly optimizing your pages and content can lead to the quickest ROI for the amount of time and energy spent. In this article, you will learn about on-page SEO and how BHS Links to properly optimize for websites. Effective image optimization is mostly just a matter of effort.